Informes de Expertos publicó un nuevo informe, titulado ‘Mercado de Etiquetas 2023-2028′, que brinda un análisis en profundidad del mercado, por material (papel, plásticos, otros); por aplicación (sensibles a la presión, aplicación de pegamento, funda estirable y retráctil, en molde, otros) y regiones clave. El informe proporciona análisis para períodos históricos (2018-2022) y pronósticos (2023-2028). Según el informe, la industria mundial de etiquetas generó $43,16 mil millones en 2022 y se prevé que crezca a una CAGR del 4,70% en 2023-2028.
The labels market has shown remarkable growth and resilience, reaching a substantial value of approximately USD 43.16 billion in 2022. With the rising demand for labeling solutions across various industries, the market is expected to expand further at a (CAGR) of 4.70% during the forecast period of 2023-2028, projecting a value of nearly USD 56.75 billion by 2028.
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The market’s positive trajectory can be attributed to several key factors driving its growth:
Growing Packaging Industry: The packaging sector plays a vital role in product marketing and branding. Labels are essential components of packaging, providing crucial information, branding elements, and regulatory compliance details. With the increasing demand for packaged goods, the demand for labels has surged in tandem.
Expanding Retail and E-commerce Sectors: The rise of the retail and e-commerce industries has spurred the demand for labels for product identification, barcoding, and tracking purposes. As consumers increasingly embrace online shopping, the requirement for efficient labeling solutions has witnessed a significant upswing.
Rising Awareness of Product Authenticity and Traceability: In recent years, consumers have become more conscious of product authenticity and origin. Labels equipped with advanced security features, such as QR codes, holograms, and RFID technology, are in high demand to ensure product traceability and deter counterfeiting.
Advancements in Labeling Technologies: Innovations in printing and labeling technologies have allowed manufacturers to produce high-quality labels with customized designs and variable data printing. Digital printing techniques have also enabled shorter print runs and quicker turnaround times, catering to the growing demand for customized labels.
Growing Consumer Goods Industries: The labels market experiences significant demand from consumer goods industries such as food and beverages, personal care, pharmaceuticals, and retail. As these industries continue to expand, the need for labels for packaging, branding, and regulatory compliance also increases, contributing to the overall market demand.
E-commerce and Logistics: With the rapid growth of e-commerce and online shopping, the demand for labels used in packaging, shipping, and logistics has surged. Labels with barcodes, QR codes, and tracking information are crucial for efficient supply chain management and order fulfillment.
Product Information and Compliance: Increasing consumer awareness and regulatory requirements have led to a greater emphasis on providing accurate product information on labels. Labels are essential for displaying ingredient lists, nutritional information, safety warnings, and other product details, driving demand from various industries.
Branding and Marketing: Companies use labels as a powerful branding and marketing tool to differentiate their products and create a unique identity in the market. Attractive and innovative label designs play a significant role in influencing consumer buying decisions, leading to higher demand for creative label solutions.
Sustainable and Eco-friendly Labels: The growing emphasis on sustainability and eco-friendliness has led to an increased demand for eco-friendly label materials and printing methods. Environmentally conscious consumers and industries seek labels made from recyclable materials and those that support sustainable practices.
Technological Advancements: Advancements in label printing technologies, such as digital printing, have enabled faster production, customization, and variable data printing. The adoption of digital printing in the labels market has contributed to increased demand, especially for short print runs and on-demand label needs.
Emerging Markets: As emerging economies witness industrial growth and urbanization, there is a rising demand for labels in various industries to support the expanding manufacturing and retail sectors.
By Type of Labels:
Pressure-sensitive Labels: These labels have an adhesive backing and adhere to various surfaces upon application of pressure. They are widely used in industries such as food and beverage, personal care, and retail for product branding and information.
Glue-applied Labels: These labels are applied using glue or adhesive and are commonly used in the beverage and pharmaceutical industries for bottle labeling.
Heat-shrink Labels: Heat-shrink labels are applied to containers and shrink to fit the shape of the container when heat is applied. They are commonly used in the packaging of food, beverages, and personal care products.
In-mold Labels: In-mold labels are placed inside the mold before molding the container or packaging, resulting in a seamless label integration. They are commonly used in the packaging of food and beverages.
Sleeve Labels: Sleeve labels are made of plastic or paper and are applied using heat or pressure. They offer 360-degree coverage and are used in industries such as beverages and personal care for promotional labeling.
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